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Surfside Integration

Surfside specializes in customer data management and advertising solutions designed specifically for the cannabis industry. The platform enables retailers and brands to execute targeted, compliant advertising campaigns across web, mobile, and connected TV channels using unified first-party data.

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Key Capabilities

01

Data Unification

Synchronize customer profiles and campaign data between your systems and Surfside for enhanced targeting.

02

Extended Channel Reach

Expand marketing beyond SMS and email to programmatic display, mobile, and streaming TV.

03

Conversion Attribution

Track Surfside ad impressions through to actual retail transactions for complete ROI visibility.

04

Audience Activation

Push customer segments to Surfside for precise targeting based on purchase behavior and engagement.

05

Retargeting Capabilities

Re-engage lapsed customers and cart abandoners across Surfside's advertising network.

06

Lookalike Modeling

Build high-performing prospect audiences based on your best customer characteristics.

Common Use Cases

Discover how cannabis retailers leverage the Surfside integration to optimize their operations and engage customers.

  • Programmatic display advertising
  • Connected TV campaigns
  • Brand awareness initiatives
  • Customer acquisition programs
  • Co-marketing with cannabis brands
  • Retargeting campaign execution

Why Connect Surfside?

Reach customers beyond owned channels

Maintain advertising compliance

Acquire new customers cost-effectively

Measure full-funnel marketing impact

Leverage first-party data for targeting

Ready to Connect Surfside?

Our team will help you set up and optimize your Surfside integration for maximum impact.